The famous M&M candies have added to its brand. Mars Inc. now sells M&Ms for branded use in cookies, ice cream treats, and other packaged goods. Now, M&M can compete more broadly in the industry because of which of the following?
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The famous M&M candies have added to its brand. Mars Inc. now sells M&Ms for branded use in cookies, ice cream treats, and other packaged goods. Now, M&M can compete more broadly in the industry because of which of the following?